


Excellent… the refined production and evocative lyrics make this album an emotional journey between hope and reflection, with enveloping melodies and authentic sounds. EIGHT OF OUT TEN STARS
There’s still a band out there writing rock songs like they mean it. Master Plan is the kind of album that reminds you why rock and roll used to matter. And maybe — just maybe — it still does.
Every note feels considered, every lyric lived in…. timeless songwriting, focusing on melody and harmony to drive songs that feel both familiar and fresh.
A deeply heartfelt, sonically rich rock album. It reminds us that life’s toughest moments can still be met with grace, gratitude, and a damn good chorus.
Refreshingly sincere and unapologetically rock, with choruses built to be shouted back at the stage.
Real music with actual soul. Yes, that still exists! Certified vibe. Add to playlist.
Quietly magnificent… a refreshing return to the fundamentals of great songwriting. Songs that speak to the universality of change, love, and reflection.
Skyfactor doesn’t chase trends. They build slow-burning melodies that feel like home. If you’ve ever stared out a train window and thought about all the people you used to be, Master Plan is for you.
Skyfactor’s Master Plan feels timeless, tattered, and just right. They don’t make records like Master Plan anymore. Hell, they don’t make bands like Skyfactor anymore either. In a world of shallow singles and disposable vibes, Master Plan feels like the return of something real. Long live bands like this. Long live Master Plan.
Thoughtful songwriting, ensemble cohesion, and the kind of musical maturity that can’t be faked… a sonically tight and thematically resonant record, built for repeat listens and long-term connection. In an industry that often forgets the power of honest, well-crafted music, Master Plan is a welcome reminder that some things never go out of style.
NEW! THE OFFICIAL MUSIC VIDEO FOR “ENERGY OVER ME”
Shot, directed and edited by Russ Mendelson, with additional cinematography by Flynn Hundhausen and Edward Schindler. Intro cinematography and editing by Jason Taylor.